The 1966/67 season was the 94th season of competitive football in Scotland and the 70th season of Scottish league football.
Ayr United’s venture into the top flight of Scottish Football ended in a nightmare season and a bottom place in the league, meaning relegation.
The bleak season was compounded by a humiliating Scottish Cup defeat at non-league Elgin City. However, 8th April 1967 was the date of Ayr United’s one and only league victory - beating St Johnstone 1-0.
The season opened with a friendly against manager Ally Macleods previous club Blackburn Rovers.
A Bertie Black goal against Celtic at Parkhead was one of very few domestic goals scored against the Hoops in their European Cup winning season.